Puffin Books: Where Timeless Classics Ignite Children's Imagination and Storytelling. Imagine the hunger for classic tales in a child's eyes – we've brought that hunger to life through a series of posters featuring iconic, slimmed-down characters from the classics. Isn't it high time we nourished their imagination?
Agency: DDB Singapore
Creative Directors: Thomas Yang, Joji Jacob
Art Director: Thomas Yang
Copywriter: Andrew McKechnie
Photographers: Penelope Clay, Louis Chew
Digital Retouchers: Jason Ridell, Chew Peng (StarDust Imaging)