An animated TV commercial promoting the Xda II Mini adopts a whimsical style, showing the device forming part of a dandelion, a squid and a snowflake to the accompaniment of a languid and relaxing soundtrack. The TVC for the Xda II mini is billed as the world's smallest PDA phone.
Agency: M&C Saatchi Singapore
Creative Director: Terrence Tan
Art Director: Thomas Yang
Copywriter: Farrokh Madon
Animation House: Animal Logic, Melbourne